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age/2/OJA5j1dgze26neOGpCR64QSKWbv7Sr3J7G5gAhPA.png" loading=3D"lazy" bor=
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0" class=3D"img" style=3D"display: block;">
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width: 640px; min-width: 640px; margin-bottom: 0;
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=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
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<table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"=
0">
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<td class=3D"row" style=3D"padding: 0 50px;" align=3D"center">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D=
"0" border=3D"0" align=3D"center" width=3D"100%">
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<table class=3D"container ml-10 ml-default-border" width=
=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"color: #515856; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
</tr>
<tr>
<td class=3D"row" style=3D"padding: 0 50px;">
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<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #51=
5856; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: =
10px;">Hey =F0=9F=91=8B,</p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: 10px=
;">You already know your last email got a 28% open rate. But do you know=
if your audience is more engaged than they were 3 months ago?</p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: 10px=
;">Probably not, because until now there was no easy way to see it, and =
by the time a pattern became obvious, you'd already missed the window to=
act on it.</p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: 0;">=
<strong>Custom reports change that.</strong><br></p>
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<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D=
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1;" align=3D"center">
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<img src=3D"https://storage.mlcdn.com/account_im=
age/2/shVAdEQrK7mZqY7mWie4ncRDf6gdWUuVCJ18ugpo.gif" loading=3D"lazy" bor=
der=3D"0" alt width=3D"540" class=3D"img" style=3D"display: block;">
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ing=3D"0" cellpadding=3D"0">
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<table class=3D"container ml-14 ml-default-border" width=
=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"color: #515856; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
</tr>
<tr>
<td class=3D"row" style=3D"padding: 0 50px;">
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<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #51=
5856; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: =
10px;">For the first time, you can see how your audience is actually beh=
aving <em>across</em> sends. </p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: 10px=
;">You=E2=80=99ll see which content is consistently driving clicks, whic=
h groups are gradually losing interest, and which efforts are compoundin=
g into growth.</p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: 0;">=
Let=E2=80=99s take a peek. =F0=9F=91=80<strong></strong><br></p>
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width: 640px; min-width: 640px; margin-bottom: 0;
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=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
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tyle=3D"padding: 0 50px;">
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<div>
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<v:roundrect xmlns:v=3D"urn:schemas-microsoft-com:vml" x=
mlns:w=3D"urn:schemas-microsoft-com:office:word" href=3D"https://www.mai=
lerlite.com/blog/custom-reports-tool" target=3D"_blank"
style=3D"width: 227px;
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#ffffff;font-size:14px;line-height:14px;mso-line-height-rule:exactly;fon=
t-weight: normal; font-style: normal; text-decoration: none;">
<div>Already sold=E2=80=94lemme see!</di=
v>
</span>
</center>
</v:textbox>
</v:roundrect>
<![endif]-->
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tation" style=3D"border-collapse: separate; width: auto;">
<tr>
<th align=3D"center" valign=3D"middle" style=3D"=
background-color: #09C269; border-radius: 3px; mso-padding-top-alt: 12px=
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right-alt: 25px; -webkit-font-smoothing: auto; word-break: break-all;">
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<a href=3D"https://anlzn.clicks.mlsend.com/t=
y/c/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTg2MTg2NDc1ODYwMTMzMTE1LFwiclwiOjE4NjE4=
Njc3OTg1NDg5ODMxN30iLCJzIjoiM2VlMzdiOGZjMTBkMjBjYSJ9" target=3D"_blank" =
builder-link-id=3D"21" style=3D"display: block; padding: 12px 25px; font=
-family: 'Inter', sans-serif; color: #ffffff; font-size: 14px; letter-sp=
acing: 0.025em; text-decoration: none; border-radius: 3px; line-height: =
16px; mso-line-height-rule: at-least; word-wrap: break-word; word-break:=
break-word; overflow-wrap: break-word; min-width: 70px; font-weight: no=
rmal; font-style: normal;" data-link-id=3D"186186475860133115">
<div>Already sold=E2=80=94lemme see!</di=
v>
</a>
</th>
</tr>
</table>
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=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"color: #515856; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"10" style=3D"line-height: 10px; min-width: 640px;"></td>
</tr>
<tr>
<td class=3D"row mobile-center" align=3D"left" s=
tyle=3D"padding: 0 50px;">
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<table class=3D"ml-18 wrapper" border=3D"0" cellspacing=3D"0" cellpa=
dding=3D"0" style=3D"color: #515856; text-align: left;">
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<td class=3D"col mobile-center" align=3D"center" width=3D"80=
">
<img src=3D"https://storage.mlcdn.com/account_image/2/lf=
fvBi3Za8u1YSiCt44PsgjzUGwLstRVZunde13c.png" border=3D"0" alt=3D"Ash" wid=
th=3D"80" class=3D"avatar" style=3D"display: inline-block; max-width: 80=
px; border-radius: 80px;">
</td>
<td class=3D"col" if=3D"variable.itemAlign.value !=3D 'right=
'" width=3D"30" height=3D"30" style=3D"line-height: 30px;"></td>
<td class=3D"col center mobile-center" if=3D"variable.itemAl=
ign.value !=3D 'right'" align>
<p style=3D"font-family: 'Inter', sans-serif; color: #51=
5856; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: =
0;">Shipped by Tania, Product Manager</p>
</td>
</tr>
</table>
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=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"
width: 640px; min-width: 640px; margin-bottom: 0;
;
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">
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<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
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<td>
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<table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"=
0">
<tr>
<td class=3D"row" style=3D"padding: 0 50px;" align=3D"center">
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D=
"0" border=3D"0" align=3D"center" width=3D"100%">
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<table class=3D"container ml-22 ml-default-border" width=
=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"color: #515856; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
</tr>
<tr>
<td class=3D"row" style=3D"padding: 0 50px;">
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<h1 style=3D"font-family: 'Inter', sans-serif; color: #000000; font-=
size: 24px; line-height: 125%; font-weight: bold; font-style: normal; te=
xt-decoration: none; ;margin-bottom: 10px; margin-bottom: 0;"><span clas=
s=3D"ml-rte-link-wrapper"><span class=3D"ml-rte-link-wrapper"><a href=3D=
"https://anlzn.clicks.mlsend.com/ty/c/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTg2MT=
g2NDc1ODY4NTIxNzI4LFwiclwiOjE4NjE4Njc3OTg1NDg5ODMxN30iLCJzIjoiM2Q1NTI3Mj=
NiNDcyNmE3NiJ9" target=3D"_blank" builder-link-id=3D"31" style=3D"color:=
#000000; font-weight: bold; font-style: normal; text-decoration: none;"=
data-link-id=3D"186186475868521728">Build your first report =F0=9F=91=87=
</a></span></span></h1>
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<table class=3D"ml-default" width=3D"100%" bgcolor border=3D"0" cellspac=
ing=3D"0" cellpadding=3D"0">
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<td style>
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<table class=3D"container ml-24 ml-default-border" width=
=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"color: #515856; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
</tr>
<tr>
<td class=3D"row" style=3D"padding: 0 50px;">
=20
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #51=
5856; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: =
10px;">Here's how to get your first meaningful insight in the time it ta=
kes to brew a coffee:</p>
<ol style=3D"font-family: 'Inter', sans-serif; color: #515856; font-size=
: 16px; line-height: 165%; margin-top: 0; margin-bottom: 10px;"><li dir=3D=
"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #=
515856; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom=
: 0;">Head to <strong>Campaigns > Custom reports</strong> and create =
a new report.</p></li><li dir=3D"ltr"><p dir=3D"ltr" style=3D"font-famil=
y: 'Inter', sans-serif; color: #515856; font-size: 16px; line-height: 16=
5%; margin-top: 0; margin-bottom: 0;">Pick up to <strong>2 metrics</stro=
ng> to compare. Try Open Rate vs. Click Rate to start spotting correlati=
ons instantly.</p></li><li dir=3D"ltr"><p dir=3D"ltr" style=3D"font-fami=
ly: 'Inter', sans-serif; color: #515856; font-size: 16px; line-height: 1=
65%; margin-top: 0; margin-bottom: 0;">Use <strong>Group by</strong> to =
slice your data by Campaign, Campaign Type, Audience Group, or Timeframe=
(day, week, month, quarter=E2=80=94your call!).</p></li><li dir=3D"ltr"=
><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #51585=
6; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: 0;"=
>Add <strong>filters</strong>: a specific group or campaign type.</p></l=
i><li dir=3D"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-ser=
if; color: #515856; font-size: 16px; line-height: 165%; margin-top: 0; m=
argin-bottom: 0;">Export as a <strong>CSV or PDF</strong> </p></li>=
</ol>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: 0;">=
And if your store is connected, you can pull in Total Revenue, Average O=
rder Value, and Orders directly. Your email data becomes a sales dashboa=
rd. =F0=9F=9B=92<br></p>
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"0" cellpadding=3D"0" style=3D"color: #515856; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
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<h1 style=3D"font-family: 'Inter', sans-serif; color: #000000; font-=
size: 24px; line-height: 125%; font-weight: bold; font-style: normal; te=
xt-decoration: none; ;margin-bottom: 10px; margin-bottom: 0;"><span clas=
s=3D"ml-rte-link-wrapper"><span class=3D"ml-rte-link-wrapper"><a href=3D=
"https://anlzn.clicks.mlsend.com/ty/c/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTg2MT=
g2NDc1ODc3OTU4OTE4LFwiclwiOjE4NjE4Njc3OTg1NDg5ODMxN30iLCJzIjoiY2E5MDI4Mm=
UzOTAxMDBhYyJ9" target=3D"_blank" builder-link-id=3D"32" style=3D"color:=
#000000; font-weight: bold; font-style: normal; text-decoration: none;"=
data-link-id=3D"186186475877958918">But wait=E2=80=94we didn't stop the=
re!</a></span></span></h1>
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<table class=3D"container ml-28 ml-default-border" width=
=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"color: #515856; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
</tr>
<tr>
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<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #51=
5856; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom: =
10px;">Custom reports is the headline, but we've overhauled reporting ac=
ross your whole account:</p>
<ul style=3D"font-family: 'Inter', sans-serif; color: #515856; font-size=
: 16px; line-height: 165%; margin-top: 0; margin-bottom: 10px;"><li dir=3D=
"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #=
515856; font-size: 16px; line-height: 165%; margin-top: 0; margin-bottom=
: 0;"><strong>Automation intelligence</strong>: Your workflow overview n=
ow surfaces your best-performing emails <em>and</em> the one causing the=
most unsubscribes, at a glance</p></li><li dir=3D"ltr"><p dir=3D"ltr" s=
tyle=3D"font-family: 'Inter', sans-serif; color: #515856; font-size: 16p=
x; line-height: 165%; margin-top: 0; margin-bottom: 0;"><strong>Performa=
nce badges</strong>: New "Best Open Rate" and "Best CTOR" badges in the =
automation builder, so you can see what's working at a glance </p></li><=
li dir=3D"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif;=
color: #515856; font-size: 16px; line-height: 165%; margin-top: 0; marg=
in-bottom: 0;"><strong>Unsubscribe reasons</strong>: A new pie chart sho=
ws you <em>why</em> people are leaving, not just that they left</p></li>=
</ul>
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#ffffff;font-size:14px;line-height:14px;mso-line-height-rule:exactly;fon=
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ssing</div>
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break-word; overflow-wrap: break-word; min-width: 70px; font-weight: no=
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640px; margin-bottom: 0;">
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<p style=3D"font-family: 'Inter', sans-serif; color: #515856; font-s=
ize: 16px; line-height: 165%; margin-top: 0; margin-bottom: 0;"><strong>=
PS</strong> Custom reports is currently released in Beta, which means it=
=E2=80=99s available on all plans for a limited time only! =F0=9F=8F=83<=
/p>
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=3D"640" bgcolor=3D"#ffffff" align=3D"center" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0" style=3D"color: #767C87; width: 640px; min-width: =
640px; margin-bottom: 0;">
<tr>
<td class=3D"ml-default-border container" height=
=3D"20" style=3D"line-height: 20px; min-width: 640px;"></td>
</tr>
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style=3D"padding: 0 50px;">
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dding=3D"0" style=3D"color: #767C87;">
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<td class=3D"mobile-center" align=3D"center">
<img src=3D"https://storage.mlcdn.com/account_image/2/Ks=
mxTQbZuASIV377FASCjNjptxCTLesBZQ3qxXjG.png" border=3D"0" alt=3D"Kerry, C=
ontent Writer" width=3D"80" class=3D"avatar" style=3D"display: inline-bl=
ock; max-width: 80px; border-radius: 80px;">
</td>
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<p style=3D"font-family: 'Inter', sans-serif; color: #76=
7C87; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: =
0;">Have a Lite day!</p>
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ck; max-width: 80.91954022988506px;">
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0" border=3D"0">
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<td class=3D"col" align=3D"left" width=3D"250" valign=3D"top" st=
yle=3D"text-align: left!important;">
MailerLite
<p style=3D"font-family: 'Inter', sans-serif; color: #000000=
; font-size: 12px; line-height: 150%; margin-bottom: 6px;"><strong>Europ=
e</strong><br>MailerLite LTD<br>88 Harcourt Street<br>Dublin 2, D02 DK18=
, Ireland</p><p style=3D"font-family: 'Inter', sans-serif; color: #00000=
0; font-size: 12px; line-height: 150%; margin-bottom: 6px;"><strong>Unit=
ed States</strong><br>MailerLite, Inc.<br>548 Market St.<br>San Francisc=
o, CA</p>
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<p style=3D"font-family: 'Inter', sans-serif; color: #000000=
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ext-decoration: underline;" data-link-id=3D"186186475901027602" data-lin=
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